Tania Boghossian


		Website Redesign Client: BSC Supply Role: Writer/Designer Recently acquired by new management, BSC Supply -- a reseller of technology imaging products -- upgraded their web prescence to position themselves as a major player in the marketplace. The new site features an online ecommerce component which will serve to facilitate online sales for new and existing customers.

		Website Client: Metro Salon Services Role: Writer/Designer To position Metro Salon Services as a distributor of premium organic hair products, a branding campaign was launched with a new website as its centerpiece. The redesign reflects an earthy yet hip vibe to accentuate the newest line of environmentally-friendly products.

		Website Makeover Client: Softlinx Role: Writer/Designer Softlinx, an enterprise fax software solutions company, was in need of corporate rebranding and a website makeover. The new site provides the company with a completely new look and feel to highlight its core product and service offerings.

		Website Client: Arous Role: Writer/Designer This website was designed to promote the services of an independent hair artist, Arous, while embodying the spirit and style of this upscale, one-of-a-kind salon.

		Corporate Microsite Company: Permessa Role: Designer This project featured the redesign of the company's upgraded product, Permessa Email Control! Express. Permessa provides enterprise-class products and services that manage today's top messaging platforms.

		Print Brochure Company: Utix Group Role: Designer As part of its ongoing marketing/ branding campaign efforts, Utix Group – a premium experience ticket provider – targeted its various lifestyle markets with a series of direct mail pieces. This brochure was designed to highlight the features and benefits of membership in the spa network while increasing participation rates of venues throughout the nation.

		Print & Banner Ad Campaign Company: CS Information Technologies Role: Writer/Designer A print and online banner ad campaign was launched to promote the company’s leading software designed exclusively for college career centers throughout the world. The print advertisement ran in the 2006 issue of National Association of Colleges and Employers (NACE) Magazine, while the banner ads ran on affiliate websites targeting the higher education market.

		White paper/Email blast Company: Permessa Role: Writer/Designer In an effort to promote the company's latest white paper, an email blast was issued along with a webinar production on the same topic. (For the record, the company ended up going with an alternate html email blast).

		Digital Newsletter Company: CS Information Technologies Role: Writer/Designer To promote the company's flagship product, CareerSearch, a quarterly newsletter was developed to maintain ongoing communication with registered users.

		Print Brochure Company: CS Information Technologies Role: Writer/Designer In an effort to showcase the company’s new partner initiatives with CareerBuilder, CareerNextStep, and InternDirect, I wrote and designed a three-fold brochure to promote the product’s latest features at an annual tradeshow (NACE) in NYC.

		Corporate Website Company: CS Information Technologies Role: Writer Designer: Shaun Webb A complete makeover was applied to this corporate website in order to give the company an updated identity that was consistent with their brand messaging.

		Product Datasheet Company: Lernout & Hauspie Role: Writer/Designer As part of the company's rebranding effort, L&H revamped the look and feel of its speech recognition product line. This datasheet highlighted the newly upgraded features and benefits.

		Direct Mailer Company: Dragon Systems Role: Editor/Designer This direct mail piece was designed to encourage existing users of the best-selling speech recognition software, Dragon NaturallySpeaking, to upgrade to the latest version of the product.

		Direct Mail Campaign Company: Utix Group Role: Designer An integrated direct mail campaign was launched in order to promote participation in the joint Utix/PGA Tour partnership program. I worked in conjunction with the company’s advertising agency to create the envelope and collateral, which was mailed to over 1500 registered partners and PGA-Tour affiliate sites nationwide. Once this project was completed, I was hired full-time in order to save the company $40,000/month by taking on the work previously outsourced to a local ad agency.

		Print Brochure Company: Lernout & Hauspie Role: Editor/Designer When a leading speech recognition company, Dragon Systems, was acquired by its competitor, L&H in 2000, a major rebranding campaign was quickly underway. This brochure incorporated the product’s new identity, complete with a fresh, distinct look and feel.

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